NAMBUCCA Valley Council will sponsor this year’s Drag-ens Hot Rod event in the Valley to the tune of $7000, under a ‘Gold Sponsorship Package’ after councillors voted to allow the funding arrangement.
The deal will see Council logos used on event promotional material and memorabilia including social media, flyers, posters and event T-shirts and other acknowledgements of their support over the course of the event.
“This year will see the staging of the 47th annual (Drag-ens Hot Rod) event, and the Valley will play host to over 2,000 visitors and over 350 specialist cars,” NV General Manager Bede Spannagle said.
“The economic boost to the Nambucca Valley is extensive and the boost to tourism and supporting businesses is well-known,” he added.
Councillors approved the package, acknowledging that the $7000 sum exceeds the $5000 donation amount available to businesses under council’s new Community Grants program.
Under the Community Grants program, organisations can apply for grants of up to $5000 for assistance with projects which align with the council’s Community Strategic Plan (CSP 2025 – 2035).
The 47th annual “Valla Rod Run” will be held from 28 September to 4 October 2025.
“These (long term activities happening in the Valley) bring a tremendous amount of economic stimuli (and) I’d be fascinated to know how many people have moved here in their retirement after having come here on a rally – I think it would be significant,” Councillor David Jones said.
According to council estimates, the yearly economic benefit generated for the area is in excess of $2 million.
By Ned COWIE
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